Evolving Mediums, Shifting Language, and Technological Style Changes
As technology evolves, it transforms not only our methods of working and living but also the way we communicate. It’s not merely a shift from The Impact of Media on Society telephones to smartphones; it’s a broader change in how we interact and engage with the world.
Today, greetings often begin with “Hi” or “Hello” rather than “Salaam” or “Namaste.” Moreover, our styles of reading and writing have evolved; words and their meanings have transformed. The Impact of Media on Society This shift reflects the digital communication landscape of the modern world.
Emerging Words and Evolving Meanings
Gone are the days of writing letters and the scent of ink on paper. Today, we are bombarded with constant notifications on our phones—messages arriving every second. For instance, a message might read “143,” which translates to “I love you.” Responses may include “1432,” and abbreviations like LOL (Laughing Out Loud), 10Q (Thank You), and 2day (Today) are now commonplace. The Impact of Media on Society These new forms of communication reflect the evolving language of our digital age.
These abbreviations are frequently used in SMS, MMS, instant messaging (IM), social media messaging (SMM), and email. The Impact of Media on Society Most of these terms are formed using English letters, likely due in part to the delayed availability of Hindi keyboards.
Recent research indicates that the number of messages sent annually has surged from 94.2 trillion to 160 trillion, with an estimated 438 billion messages exchanged daily by 2019. According to the research and analytics firm Juniper, this represents the fastest The Impact of Media on Society growth ever recorded in SMS, MMS, instant messaging (IM), social media messaging (SMM), and email.
SMS (Short Message Service) introduced the concept of concise, point-to-point communication, often requiring us to convey messages within 160 characters. In contrast, instant messaging has removed this word limit, revolutionizing how we communicate. By 1996, ICQ had become one of the most The Impact of Media on Society popular instant messaging platforms, marking a significant shift in the world of messaging .In 1997, the well-known internet provider American Online introduced AOL Instant Messenger. This was followed in 1998 by the launch of Yahoo Messenger, which quickly became a popular instant messaging service. In 2001, Microsoft entered the market with the release of Windows Messenger.
The groundbreaking instant messaging app WhatsApp was launched in 2009. According to WhatsApp co-founder and CEO Jan Koum, The impact of Media on Society the platform has surpassed 700 million active users. Koum reports that 3 billion messages are exchanged daily on WhatsApp. Additionally, users share 700 million photos and 100 million videos each day through the app.
Spend Less, Converse More
1.Smartphones have profoundly impacted our social lives. It’s not unusual for family members to communicate through their devices even while in the same house, rather than speaking face-to-face. While this may seem unusual, smartphones play a crucial role The Impact of Media on Society in keeping us connected with loved ones, bridging physical distances and maintaining constant communication.
2.Not every smartphone user is an internet user, and not all mobile phone users engage with messaging services. However, it is essential that every mobile phone user is connected for voice calls, which remains a fundamental feature of mobile communication.
3.This is why telecom operators continue to generate significant revenue from voice services. When OTT (over-the-top) apps began to encroach on the voice The Impact of Media on Society service market, telecom companies raised concerns and pushed back against the competition.
4.According to a Telecom Ministry committee, internet-based apps offering voice calling services, such as WhatsApp and Facebook, are more profitable than traditional telecom operators. The Impact of Media on Society This is because telecom companies are subject to stringent regulations, whereas these apps operate with fewer constraints.
5.According to the committee, both telecom companies providing domestic call services (local and national) and OTT services should be subject to the same regulatory framework. The Impact of Media on Society The committee suggests that, after consulting with the public, rules could be established based on TRAI’s recommendations. In response, Airtel and Reliance Jio have sent a letter to TRAI requesting that OTT companies be regulated on par with telecom operators.
6.Internet calling, The Impact of Media on Society commonly known as Voice over Internet Protocol (VoIP), has revolutionized the way we make calls. VoIP technology has transformed traditional calling methods, offering a more versatile and cost-effective alternative.
7.For a standard voice call, a consumer The Impact of Media on Society typically pays 50 paise per minute, whereas Voice over Internet Protocol (VoIP) costs just 4 paise per minute. On average, a conversation lasts 2 minutes on traditional voice services and 12 minutes on VoIP.
8.VoIP converts analog voice signals into digital data, enabling real-time two-way communication. When making a call from a smartphone, the signal is converted into digital data before reaching the recipient. VoIP allows you to make calls using either a computer or a regular smartphone.
9.Internet telephony is significantly The Impact of Media on Society more cost-effective than traditional mobile calls for long-distance conversations. VoIP allows you to save substantially on long-distance call expenses.
Word of Mouth
1.If you’ve seen the movie *Three Idiots*, you might recall a scene where a child’s delivery is depicted using a vacuum cleaner, showcasing various innovative technologies like converting car batteries into inverters. Additionally, the film features another crucial technology: video conferencing. The Impact of Media on Society In one scene, Kareena Kapoor provides directions to Aamir Khan through a video call, highlighting the importance of this technology
2.In countries where telemedicine and telenursing are established, individuals can reach out to doctors and nurses in emergencies via video conferencing.
3.Today, modern technology, particularly video conferencing, is widely used in education, remote court testimonies, and employee training by companies. Many universities The Impact of Media on Society globally have adopted video conferencing to meet the demands of contemporary education.
4.Several prestigious institutions in India now offer short-term courses through video conferencing, allowing students and professionals to save both time and money.
5.Video conferencing allows multiple people to connect simultaneously via audio and video from two or more locations. Also known as video teleconferencing, The Impact of Media on Society it is particularly useful for meetings or conferences involving participants from various locations.
6.Video conferencing also enables the sharing of documents and computer screens. To set up a video conference, you’ll need a video camera or webcam, a screen, a television or projector, a microphone, loudspeakers, and a stable internet connection.
7.With the advent of 3G and 4G internet, the quality of video calling has significantly improved. Today, video conferencing is also easily accessible on smartphones.
Innovative Technology
- If you’re a fan of Salman Khan, you might recall the film *Kick*, which features an impressive piece of technology. In one scene, Randeep Hooda, sitting in his car, monitors Salman Khan, who appears to be at home despite not being physically present. Th Impact of Media on Society This technological marvel plays a pivotal role in the plot, leading to Randeep Hooda’s deception.
- This technology is known as 3D holographic projection, one of the most advanced and intriguing innovations in digital communication. It creates the illusion that a person is physically present, allowing viewers or audiences to interact with the ‘virtual’ individual as if they were real. The Impact of Media on Society Remarkably, this interaction occurs without the need for special glasses.
- 3D holographic projection involves capturing a person using specialized high-definition cameras to create a 3D recording. This recording is then projected onto a specially The Impact of Media on Society designed stage, allowing the individual to be visible at multiple locations simultaneously, without the need for a traditional screen.
- Prime Minister Narendra Modi has utilized 3D projection technology during his speeches. On November 18, 2012, he made history by connecting with The impact of Media on Society audiences in four cities across Gujarat simultaneously using this advanced technology.